Technology has and will always continue to change and challenge just about everything associated with the way we live, conduct business and how we work. The real estate industry is no different and has joined the paradigm shift from traditional channels to those that function solely with technology.
The Shift To Managing Property Rentals & Sales Online
The global introduction of property tech sites is affecting the way we sell and rent out our homes. And South African players are taking innovative steps the join the game and give traditional real estate agents a run for their money. Gone are the days when you need to call every rental agent in town to check for available properties. Now, property tech businesses like HouseME, who help both landlords and tenants lease and rent homes using online channels. Sort out everything from lease agreements and rental deposits with a click of a mouse.
But is this the best avenue for you to manage your property to rent a new home? Let’s take a closer look at the advantages.
The Benefits of Using PropTech Sites vs Traditional Rental Agents
1. List Your Property Faster
Time is money when leasing your property. The faster you get your property advertised, the faster it will be tenanted. Traditional rental agents typically have a process whereby they book an appointment to view the property and collate photographs for the listing. Proptech agents allow you to take your own photographs and list the property from wherever you are, saving time.
2. More Control Over Your Property Listing
With traditional rental agents, if you need to amend your listing, you’ll have to call the rental agent and ask them to change it. Imagine needing to do this one the weekend, and then needing to wait until the rental agents re-open on Monday before you can contact them. Proptech sites such as HouseME give you direct control over your advert. You can submit changes, change photos and even change your asking price online at any time all at the click of a button.
3. Save Money
Most traditional rental agents charge a fixed rate of around 10% of your rental for their services. PropTech agencies are able to use technology to reduce costs thereby giving you more bang for your buck. HouseME charges a mere 2.5% of your total lease taken upfront when your first month’s rent is collected.
4. Viewings on Your Terms
A big plus of traditional rental agents is that the viewings are facilitated by the rental agents themselves. The downside is that you are the owner would need to specify what dates and times you are available. Life can be unpredictable and your availability can change in a moment. HouseME allows the landlord to select available viewing times on a viewing scheduler and when life happens, the viewings can be removed and a notification will be automatically sent to the prospective tenants that were booked in for that viewing slot.
5. Data-driven Methodology
If you are a novice investor, you may not be easily impressed by the automated reporting that shows your rental trends. However, if you have a portfolio of properties, you would need to track your rentals and that is where PropTech agents win hands down. With a click of a button, you will be able to access and track all your properties rental income.
Get In Touch With South Africa’s Leading Online Property Management Company
At the end of the day, your choice between a traditional rental agent and a PropTech agency will come down to personal preference and to what you need. If saving money and time is what you want, then sign up for free at HouseME or contact us here for more information.
Ben Shaw is the CEO and Co-founder of Proptech Company, HouseME, Winner of Seedstars World’s Best Start-Up Company in Cape Town.
To Sign up with HouseME as a Landlord or Tenant, Click Here.
HouseME’s Co-Founders, Ben Shaw and Kyle Bradley.
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